Thursday, February 23, 2012

TOSHIBA Blade X-gale 256GB SSD for MacBook Air 2010/2011

If you want to use MacBook Air as a main machine, SSD volume should be 256GB or higher.  Now you can choose 256GB at most when you buy MacBook Air, but if you didn't, you can replace the SSD. You may want to choose third parity's SSD, that's one way. But you should consider reliability.
Probably, the best reliable SSD for MacBook Air 2010/2011 is Apple genuine one.



This SSD is the same as Apple genuine one, and it's very reliable. If you don't want to lose your data, that's very important.
This SSD is compatible with all MacBook Air Late 2010/Mid 2011. Some sources say that the genuine 256GB SSD is not compatible with 11 inch 2010 model, but it's not true. We acctually tested it with the model, and no problem.

This is very good upgrade for all MacBook Air 2010/2011 with 64GB/128GB SSD.

Wednesday, February 15, 2012

Apple stock hits $500

On 2/13 Apple stock hits $500.
What if I have not sold the apple stock...
Today stock fell to 497.67 -11.79.
I wonder  the future of Apple without Jobs.

Thursday, February 9, 2012

Change.org: Petitioning Apple to Protect Factory Workers



Today, protesters visited a half-dozen Apple stores around the world to deliver petitions calling for reforms in the working conditions at factories run by Apple's suppliers in China and overseas locations. A demonstration at Apple's Grand Central Terminal store was one of them. At the protest was Shelby Knox, organizing director with Change.org. When interviewed for the reason he was there, he responded: "I'm a big fan of Apple products, but I can no longer ethically support products that harm the people that make them. When people join together, we can hold companies accountable."

These protests held worldwide actually stem from the online social activist site, Change.org. The petition, created by Mark Shields--a self-described lifelong Apple customer--has drawn almost 200,000 signatures already, aiming for 300,000 petitions before submitting it to Apple. SumOfUs.org, another corporate accountability lobbying group, has also already gathered 50,000 signatures against Apple's supply chain conditions.

The petition writes of one of many examples of why the working conditions in the factory needs to be changed: "the men and women in these factories work very long days spent repeating the same motions over and over, which creates amped-up carpal tunnel syndrome in their wrists and hands. This often results in them losing the use of their hands for the rest of their lives. This condition could be easily prevented if the workers were rotated through different positions in the factory, but they are not. Why? Because there are no labor laws in China to protect these people."

So, getting to the bottom line: what are the changes that are proposed?
1) For Apple to release a worker protection strategy for new product releases [because injuries and suicides typically spike during this period due to incredible pressure to meet quotas timed to releases]
2) For Apple to publish the results of Fair Labor Association (FLA) monitoring, including the names of the suppliers found to have violations and what those violations are so that there is transparency around the monitoring effort.


Go here today to sign the petition and make a change!

Wednesday, February 8, 2012

"Elevation Dock" on Kickstarter


The Kickstarter record made by Lunatik a year ago has now been replaced by ElevationLab and its kickstarter product "Elevation Dock." It's praised to be the best dock for iPhone ever. You can first take a look at how it works through this video:


video

On kickstarter.com, with a pledged goal of $75,000, it has already reached $934,834 and still has 68 hours to go. It's backed by a stunning 8,625 people. It's the design that's so "Appleesque" (as the NYTimes says). It's funny that this dock didn't already exist!


The key distinctions of this dock from others out there in the market are this:
1. It allows for smooth and seamless undocking.
2. It allows for docking with or without a case.
3. It's not the ordinary mass production dock; it's tailored from solid aluminum and has gorgeous surface finish.

The website says: "Elevation Docks are individually CNC machined from solid billets of aircraft grade aluminum, no expense spared. The result is a level of precision that can't be achieved through molding or casting. They feel heavy, strong, durable and look gorgeous."


Read more about it here.

Tuesday, February 7, 2012

Apps Create Jobs, But Also Create Frauds



I read here that Apps for mobile devices have created 466,000 American Jobs since 2008. Of those 466,000, an estimated 155,000 people work in app development and tech support, while 311,000 people work in marketing and design. That’s a hefty support for our staggering economy.

But, the other side of the bloating App market is the rise of fraudulent App marketers. In the Touch Arcades forum, a post was made about an “ad network that guaranteed to get an app into the Top 25 in the app store for $5000.” The person who posted this, “walterkaman,” is an app developer and he went to go see this company, where he was walked down with all the apps in the Top 25 that were their clients. The list goes as follows: #4 – Tiny Pets, #5 – Social Girl, #6 – Fluff Friends, #10 – Pet Town, #12 – Crime City, #13 – VIP Poker, #16 – Sweet Shop, #19 – Top Girl.



These fraud apps are put in the Top 25 through automatic downloads generated by a bot farm.
  
Steve Jobs once said:


We think the Mac will sell zillions, but we didn't build the Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren't going to go out and do market research. We just wanted to build the best thing we could build.



App developers need to be proud of what they create. There’s nothing personal or aesthetic about those apps. So many people choose to take on a job that means nothing but rigging someone else, but a true job should be purely out of ones joy and excitement.

Monday, February 6, 2012

Our Mac Mini Install Kit was Featured on Mac People (March edition)



Mac People, a premier Macintosh magazine for Japanese Mac users, wrote a review on our Second SSD/HDD Installation Kit for Mac mini Mid 2011.

They highlighted, "Drastically Improves the Usability of Your Mac Mini," and gave it the following review: Out of 5 stars, they gave 3 stars for "simplicity of installing," 5 stars for "effectiveness," and 5 stars for "cost performance."


They further stated: "This install kit is a powerful tool to help you bolster the power of your Mac mini. If you want more speed, then you can choose to install a fast SSD. If you want more capacity, then you can choose to install a 1TB HD. Compared with the Apple BTO, you can freely choose your storage options, and the price is much cheaper."

Get it here today.

Friday, February 3, 2012

2 Rules in Installing RAM on your Mac Pro

I'd like to suggest 2 rules in installing RAM on your 8-Core/10-Core Mac Pro 2009/2010.
8 slots are available in these models: 4 in the front, 4 in the back.

Rule #1: Make slots 1-4 and 5-8 of identical set-up.
Rule #2: Put three memory modules of the same capacity and speed in slots 1-4 and 5-8 (i.e., to operate in triple-channel mode).


"Rule #1" precedes "Rule #2". You don't have to follow these rules in order for it to run. Following these rules will only help you optimize the speed.

Here is an example of when you have 6 x 1GB modules installed:

Installing 2 x 4GB modules

Front: 3 x 1GB + 1 x 4GB
Back: 3 x 1GB + 1 x 4GB
Total: 14GB
Works fine. Follows both rules.

Installing 3 x 4GB modules

Front: 2 x 1GB + 2 x 4GB
Back: 3 x 1GB + 1 x 4GB
Total: 17GB
Will work, but won't be that great. Both rules are not fulfilled.

Installing 4 x 4GB modules

Hmm...maybe I should install it this way to operate in triple-channel...
Front: 3 x 4GB + 1 x 1GB
Back: 3 x 1GB + 1 x 4GB
Total: 20GB
Wrong. Rule #1 precedes Rule #2, so it runs faster this way:
Front: 2 x 1GB + 2 x 4GB
Back: 2 x 1GB + 2 x 4GB
This fulfills Rule #1 but doesn't fulfill Rule #2. It's an average upgrade.

Installing 6 x 4GB modules

Front: 1 x 1GB + 3 x 4GB
Back: 1 x 1GB + 3 x 4GB
This is a great way to install your RAM.

Installing 8 x 4GB modules

Front: 4 x 4GB
Back: 4 x 4GB
This is the best way to install your RAM.

I hope this serves as a reference for your RAM upgrades in your Mac Pro 2009/2010.

Your Mac Store RAM upgrades for Mac Pro on sale here.

Wednesday, February 1, 2012

A Photo of Steve I Crossed Upon...




I found this photo somewhere. Jobs never donated anything big enough to be publicly noticed.
In fact, he's well-known for not being philanthropic. http://www.washingtonpost.com/business/economy/record-thin-on-steve-jobss-philanthropy/2011/10/06/gIQA3YKKRL_story.html

Some people go as far as to say he's monopolistic--almost like McDonald's when they monopolized the fast food market. See the pun in photo below:


But, in a interview back in 1985, Jobs replied the following as to this question: "in order to learn how to do something well, you have to fail sometimes...the problem with most philanthropy--there's no measurement system...you can really never measure whether you failed or succeeded...So...it's really hard to get better." He also added, "When I have some time, I'm going to start a public foundation."

This foundation he started in 1986 was closed after 15 months. The reason: "He clearly didn't have the time." After all, Steve's greatest way of giving to humanity was by sharing Apple around the world.

Tuesday, January 31, 2012

YourMacStore's News Updates: January 31st







The result of Apple trademarks not passing in Chinese courts: "iPnoho6"


RAM Disk Utility "RAMDrive" by Scintilla


$4.99 in Mac App Store released 1/28/2012

The RAM disk utility “RAMDrive” is on sale in the app store. A RAM disk or RAM drive is what uses part of your primary storage as a disk drive. The app “RAMDrive” allows you to create your own RAM disk. That means, if your computer has a large amount of memory, you can use a part of it as the RAM disk. Even the Mac Mini today has a 16GB max storage, so RAM disks can be comfortably used today by the average person.

As the app store says, “the speed of such disk can be up to 5 GB per second.” That’s obviously faster than a standard disk drive and even faster than an SSD. Making the bank-switched RAM behave like disk drives harnesses this speed because it frees the RAM from the limitations of the data bus and CPU. 

The disadvantage of the RAM disk, however, is that it is created in the volatile memory. It means that if you turn your computer off, all the data is lost, thus making the functions of it limited. When RAM disks were a standard utility in the Mac OS of the past, several megabytes of the RAM disk would be used as a Photoshop scratch disk...perhaps it could be used in a similar fashion today.

RAMDrive has a number of functions that make the use of RAM disks more comfortable. The app store says, “RAMDrive supports automatic mounting on the disk when starting the system. Additionally, you can set the automatic backing up of the disk at logging off the system and recovery at logging in.”

We’ve gone a long ways since the old days:

256MB Daystar RAM PowerCard; RAM disk mounted on Quadra 950

Links:
http://itunes.apple.com/us/app/ramdrive/id497452513
http://memory.dataram.com/products-and-services/software/ramdisk (for Windows)

Monday, January 30, 2012

YourMacStore's News Updates: January 30th







Tenosynovitis: The Health Issues of Pinching an iPad


Recently, there's been quite a few accessories for the iPad where you could hold it with just one hand. The whole point of it, though, is not design but health. Health issues are emerging in the design of tablets being too thin. The thin tablets are making consumers "pinch and hold" with one hand. But this pinching action could create an inflammation in the tendons called Tenosynovitis. It's an inflammation in the thumb side of the wrist and you could get it if you are pinching your tablet for a prolonged period of time.

If you are a pinch holder, here are some single hand grips you could get for your iPad:



http://www.handeholder.com/
http://www.freeonehand.com/
http://thehandstand.com/

Friday, January 27, 2012

YourMacStore's News Updates: January 27th



Have a nice weekend!



Thursday, January 26, 2012

YourMacStore's News Updates: January 26th








 


One more thing...a $250 discount on iPads for Apple employees



Team,

Thanks to everyone’s hard work, we’re off to a great start in 2012. Last week in New York we launched a groundbreaking initiative for education with iBooks textbooks, and today we reported the strongest quarter in Apple’s history.Please join me tomorrow morning at 10 a.m. in Town Hall. We’ll review our record-setting results and discuss some exciting new things going on at Apple.The meeting will be broadcast live to many sites in Cupertino and other Apple locations. Please check AppleWeb for details.

Tim 






At the Town Hall Meeting held at 10AM yesterday, Apple CEO Tim Cook announced a new discount standard for employees. It used to be 25% on all kinds of Macs (1 purchase per year; 15% off for friends and relatives up to 3 purchases per year). Now it's a $500 discount on Macs (except Mac minis) and $250 discount on iPads. The new discount can only be used once every 3 years. The amount of discount increased but the number of times you could use it decreased. Was it really that great of a change?

Nothing could have been more exciting when the Town Hall Meeting was first held in a long time by then CEO Steve Jobs in July 2007. It was the day before the iPhone was going to be released on the historic Friday (28th). He announced there that all full-time and part-time Apple employees who'd been working for more than a year (apprx. 20,000 employees) will get a free 8GB iPhone with a retail price of $599. That's basically a $12-million giveaway by the company.


 ---

Here's the message that Steve sent to his employees:

From: Steve Jobs
Date: June 27, 2007 1:47:55 PM PDT
To: [redacted]
Subject: Town Hall Meeting Tomorrow

Team,

We're launching the most revolutionary and exciting product in Apple's history this Friday. And given Apple's legacy of breakthrough products, that's saying a lot.

I'd like to get together and share my thoughts about this amazing moment for our company. So please join me for a company-wide communications meeting tomorrow, Thursday, at 11:00AM in Town Hall.

This meeting will also be broadcast to other Apple campus locations. Please check [redacted] for details.

See you there,

Steve

---

How discouraging it must have been for the employees who knew the Town Hall meeting in 2007 to go to the 2012 meeting and hear that they'll only get a $250 discount on iPads. Steve gave away free iPhones in anticipation of great revenue increases in 2007 (which did actually happen), but Tim's announcement came after one of the greatest revenues in history and all he did was give a $250 discount.

Wednesday, January 25, 2012

YourMacStore's News Updates: January 25th


There's sizzling hot news out there on Apple these days.
I couldn't help but also introduce them here on my blog.
I'm planning on doing it every so often. Here's something to chew on today:

Highlight: Copy a Bootable Mac OS 9 Install Disc

Crazy: Sireet Lets You Tweet From Siri On Your iPhone 4S [Jailbreak]

Hot: Firmware updated for MacBook Pros, MacBooks, Mac minis

Cool: Foxconn worker claims iPhone 5 in preparation for production

Installing an SSD to your Mac Mini (Mid 2011)


With the SSD support on the Mac Mini (Mid 2011)--it no longer has a superdrive--you could easily turn your mini into your main machine without spending heaps of money. You don't have to pay Apple's $600 for a 256MB SSD BTO, as long as you have a SSD and an installation kit. In addition, Apple's BTO is a SATA 2.0 drive, so it won't generate the same speed as a SATA 3.0.

Kindly enough, the Mac Mini already comes with a mounter for the second drive, but you need some other parts and screws to finish the job. We've got it for you:

Second SSD/HDD Installation Kit for Mac Mini Mid 2011, $49.95
The Core i5 CPU on the Mac Mini is already pretty good, but by using an SSD as your boot drive, you are guaranteed improved responsiveness and, above all, a super fast initial boot up time.

Intermediate skills are required for installation. You can see our online manual here.
Please press "like" if you do:

Tuesday, January 24, 2012

Installing an SSD to your iMac (Mid 2011)


The iMac Mid 2011's SATA 3.0 interface allows for an installation of an SSD much faster than that of the 2.0. You can add an SSD via BTO, but as you know, it will cost much more than if you install one on a standard iMac. The problem with this, though, is that the standard model does not have a built-in mounter and therefore impossible to install an SSD just by itself. (Other problems include: You cannot replace the HD with the SSD, because the fan will be too loud; even if you replace the superdrive (SATA 2.0) with the SSD, the speed of the SATA 3.0 will not be generated; the SATA ports on the logic board is male so modifications are needed with the installing side of the SSD; etc.)

At Your Mac Store, we sell an SSD Installation Kit for iMac Mid 2011.
It comes with an installation manual copyrighted by us.

Internal SSD Installation Kit for iMac 27" Mid 2011, $99.95

Important: Some iMacs may not have mounting points for an SSD. Please check if your iMac has mounting points as this image shows.

We are also a reseller of SOLIDATA 2.5" SSD's, which will be handy to have together with your installation kit. Check it out here: http://www.yourmacstore.com/2-5-sata-ssd/

Monday, January 23, 2012

Tonal Shaping through your iPad: AmpDock by Alesis


Use with app, dock connector, and pedal to produce guitar effects.


It's amazing how iPad Apps are being given real-life applications more and more over the years--an output and venue in the guitar/bass industry is just another example. Apps like GarageBand, AmpliTude, JamUp can now be used in sync with a real effects controls and a pedalboard through the AmpDock device introduced by Alesis in the "NAMM Show 2012" in Anaheim, California.  

Alesis states: "You can use the Program Up/Down buttons to instantly switch between your presets, and use the FX button to unload powerful effects. AmpDock's pedalboard even includes an expression pedal that can be used for volume control or to send MIDI control changes like wah, frequency, or delay. You'll also have instant access to Main, Headphone, Input 1, and Input 2 level controls with dedicated knobs on the AmpDock for easy adjustment of these crucial settings."

Includes:  1/4" high-impedance guitar input and an XLR-1/4" combo input, 1/4" outputs with Guitar/Mic and Ground Lift switches, USB MIDI port, headphone output with volume control, and more.

The pedalboard controller allows you to control volume, bypass, program changes, and other parameters.

Friday, January 20, 2012

Cheapest RAM Online


Tell me about stores I can add onto the list! I open to any suggestions!

Updated by YourMacStore 01/20/2012







Item Name YMS OWC DMS 18004 MemX OEMPC
ECC
2GB DDR3-1333 $19.95 $20.99 $20.75 $39.00 $19.98 $25.85
4GB DDR3-1333 $34.95 $34.99 $33.00 $49.00 $45.98 $38.85
4GB DDR3-1066 $33.95 $33.97 $32.00 $59.00 $45.98 $38.85
2x2GB DDR2-800 $119.95 $119.99 $98.00 N/A N/A N/A
8GB DDR3-1066 $108.95 $109.99 $104.00 N/A N/A N/A
8GB DDR3-1333 $108.95 $112.99 $104.00 N/A N/A N/A
2x4GB DDR2-800 $259.95 $269.99 $238.00 N/A N/A N/A
4x8GB DDR3-1066 $399.94 $424.99 $416.00 N/A N/A N/A
4x8GB DDR3-1333 $399.95 $437.99 $416.00 N/A N/A N/A
SODIMM
1GB DDR-333 $35.95 $36.88 $33.50 $39.00 N/A N/A
1GB DDR2-667 $19.95 N/A $13.50 $19.99 $14.98 $12.85
2GB DDR2-667 $29.95 $29.97 $25.00 $29.00 N/A N/A
2GB DDR2-800 $29.95 $29.99 $29.00 $29.00 N/A N/A
4GB DDR2-667 $89.95 $84.99 $75.00 $119.00 N/A N/A
4GB DDR3-1333 $25.95 $26.99 $28.00 $29.00 $22.98 $25.00
2x2GB DDR2-667 $58.95 $59.99 $58.00 N/A N/A N/A
2x2GB DDR2-800 $58.95 $58.99 $58.00 N/A N/A N/A
4+2GB DDR2-667 $119.95 $109.99 N/A N/A N/A N/A
4+2GB DDR2-800 $104.95 $104.99 N/A N/A N/A N/A
2x4GB DDR2-667 $174.95 N/A $150.00 N/A N/A N/A
2x4GB DDR2-800 $149.95 N/A $150.00 N/A N/A N/A
2x4GB DDR3-1333 $47.95 $49.99 $56.00 N/A N/A N/A
8GB DDR3-1333 $154.95 $157.99 $119.00 N/A $199.98 $289.85
4x4GB DDR3-1333 $94.95 $99.97 N/A N/A N/A N/A
2x8GB DDR3-1333 $295.95 $297.99 $238.00 N/A N/A N/A







Thursday, January 19, 2012

How to Fix Your iPhone Home Button




Because we use the Home button so often on iOS devises, its speed usually gets slower and thus irritating.
Luckily, there's a way to fix it. Open one of your standard applications (e.g. weather, clock, stocks), and continue to press the sleep button until the power off slider appears.
From there, you just continue to press the Home button until your standard application is shut down. And now your home button should be working fine!

(information provided by MacLovers.jp)

Wednesday, January 11, 2012

Revival of the Wristwatch: iWatchz vs. Lunatik



I haven’t worn a watch ever since I got my own cell phone with watch functions over 10 years ago. It feels like one extra thing to carry on your body when the cell phone (now, smartphone) does everything a watch will and ever has done.

But, today, there seems to be an engendering revival of the timepiece in the form of a “smartwatch” with text message, phone call, SNS, and GPS functions. Instant access to datafeed on our wrists is much more mobile, flexible, and quicker than, say, getting our phones out of our pockets.

In the forefront of this movement for smartwatches is the use of Apple’s iPod Nano as a wristwatch. The idea existed ever since Steve Jobs announced the 6th generation Nano and joked in September 2010 that one of the company’s board members planned to wear it as a watch.

Currently, the two major watchbands for the Nano are made by iWatchz and Lunatik.
iWatchz is cheaper and has a broader collection with far more options in style and color. It has the Q, Q2, Carbon, Nappa, Force, Icarius, Vintage, Timepiece, and Elemetal models, while Lunatik as of now only has the TikTok and LunaTik models in a few variations.
iWatchzQ - $24.95 retail

TikTok - $39.95 retail


But the differences in quality in the two are more than apparent. One review states, “iWatchzQ has all the hallmarks of a mass-produced product, with poorly finished surfaces on the hard plastic parts that feel rought enough to potentially scratch skin.”

TikTok and LunaTik were conceived by Scott Wison, the former Global Creative Director of Nike Watches. He writes on lunatik.com, “I have spent my entire career obsessing over the details and execution . . . We believe that our products, though slightly more expensive than the competition, are far more complementary to Apple products.”

Although it’s slightly heavier than the iWatchzQ, the peg adjustment system of the TikTok strap makes it a better fit to the wrist. And TikTok provides a much smoother transition from clip mode to watch mode.

At YourMacStore.com, you can get your own TikTok and LunaTik watchbands for only $34.95 and $69.95 (LunaTik Black: $79.95). 
Get it here: http://www.yourmacstore.com/categories/iPod/iPod-Nano/  

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Tuesday, January 10, 2012

Thinning and Lighting for Thinness and Lightnesses Sake


As being featured in the ongoing 2012 Consumer Electronics Show (CES), what’s hot seems to be the pursuit of thin and light. With the introduction of Toshiba’s new 10” Excite X10 Android tablet—the world’s thinnest and lightest 10-inch tablet at .3-inches and 1.18 pounds—the bar is being set even higher. But I’m left to wonder if thin and light is really what we want…

Toshiba Excite X10
 
When the iPad 2 was introduced, what amazed me wasn’t its thinness or lightness in themselves, but the sleek and sexy look the thinning and lighting brought to it. I think the feeling the tablet gives when we hold it in our hands is far more important than mere numerical satisfaction of .3-inches, .34-inches, or whatever inch developers might introduce in the future. I’d rather look forward to the design of the iPad 3 than how thin it ends up being…
 

iPad 2 (left), iPad (right)
  


Monday, January 9, 2012

How my 2GB iPod Nano 1st gen turned into an 8GB 6th gen iPod nano!

Since November 2011, Apple’s had an “iPod nano (1st generation) Replacement Program” http://www.apple.com/support/ipodnano_replacement/, more than 6 years after its debut.

Apple determined that, in very rare cases, the battery in the iPod nano may overheat and pose a safety risk. Affected iPod nanos were sold between September 2005 and December 2006.

As far as I remember, my iPod nano is a 1st gen. iPod nano 2GB, which I bought on the first day it was in stores. I haven’t been using this iPod for long, and a replacement didn’t make any sense, but I followed the replacement procedure anyways.


Shortly afterwards, I received a return label and an envelope, in which I returned my iPod. Approximately 1 month later, I got my replacement, but what I found inside was this:


It was a 6th gen. 8GB iPod nano Silver!!
Well, actually, I already knew about this from rumors that had already been spread by others who returned their old iPods…so it didn’t surprise me at all.

I think most people will be happy about this replacement, but I was confounded, because I have future ambitions of building a personal Apple museum. It would’ve been nice if Apple could’ve at least written about this exchange in their replacement program page.

Anyways, to put this upgrade to good use, I decided to use the nano with a LunaTik watch kit.


I’ll use it not to listen to music, but this time as a watch and photoframe.




 

Friday, January 6, 2012

History of Siri: How it Came to be What it is Today


Siri, our much-loved personal assistant on our iPhone, is not a new-born creation.
She has a history that dates back prior to April 28, 2010 (when it was acquired by Apple).

Wondering what gave birth to this adorable creature, I did some searching on the web, and here’s what I found:

Siri was founded in 2007 by Dag Kittlaus (CEO), Adam Cheyer (VP Engineering), and Tom Gruber (CTO/VP Design), together with Norman Winarsky from SRI International’s venture group.



SRI International (the Stanford Research Institute) in Menlo Park, California, dates back to 1946 and was established by the trustees of Stanford University. This non-profit institute supports economic development in the region as a center of innovation. The mission of SRI is the discovery and application of science and technology for knowledge, commerce, prosperity, and peace.

On October 13, 2008, Siri raised $8.5 million in investments from Menlo Ventures and Morgenthaler Ventures. In November 2009, it raised another $15.5 million from the same investors, but especially the Hong-Kong billionaire Li Ka-shing.

Menlo Ventures, founded in 1976, has invested in other companies and projects such as 3PAR, Ironport Systems, Playspan, Coraid, and Vidyo. Morgenthaler invests in companies like Evernote, NexTag, imeem, and Cortina Systems.

Li Ka-Shing is the world’s eleventh richest person at $26 billion net worth. He’s the richest East Asian person, and was named "Asia’s Most Powerful Man" by Asiaweek in 2001.

In terms of R&D, Siri is backed by 40 years of research funded by DARPA to SRI International’s Artificial Intelligence Center that developed the CALO (Cognitive Agent that Learns and Organizes Programs). This is also the crystallization of research from institutions such as Carnegie Mellon, University of Massachusetts, University of Rochester, and USC.



Siri, our closest friend (yes, physically too), didn’t just come from nowhere. It came from our nation’s most prestigious university, Stanford’s premier research institute, that has been funded by the government’s think tank DARPA. It was also funded by the best investment companies in the US and by East Asia’s wealthiest and most powerful person.

Of course, Apple’s the one who bought Siri and commercialized her, but sometimes knowing her history gives us that much more appreciation towards our iPhones.